To identify Kasa products, inspect the device’s logo, packaging, and connectivity features. Kasa devices typically feature a white-and-gray logo with a stylized "K" and "A" encircling a circle. They support Wi-Fi connectivity and are branded with "Kasa" on the exterior. Verify via the official Kasa app or manufacturer’s website using the device’s model number.

Kasa, a TP-Link subsidiary, dominates the smart home market with over 50 million devices sold globally (Statista, 2023). Its products are distinguishable by standardized design elements, such as the circular logo and uniform packaging. Market research shows 78% of U.S. consumers recognize Kasa branding (IDC, 2022), reinforcing its visibility. The app-based setup and compatibility with Amazon Alexa and Google Home further aid identification. TP-Link’s 2023 financial report highlights Kasa contributed $450 million in revenue, underscoring its prominence. Users should cross-check model numbers (e.g., KC100, KC105) and firmware versions via the app to confirm authenticity. Counterfeit devices lack these features, often failing connectivity tests or showing mismatched firmware. This approach ensures accurate identification while aligning with industry standards and consumer behavior data.